Advanced level certification course in Social Media Marketing (SMM)
Course details
| Course Name | Advanced level certification course in Social Media Marketing(SMM) |
| Programme type (Certificate, Diploma, etc.) | Certificate (to be provided by Vijaygarh Jyotish Ray College) [Find details of the course on VJRC website also] |
| Description | Our full-fledged practical-oriented course covers advanced aspects of Digital Marketing and Social Media Optimization and Marketing techniques helping you shape the conversation around your business, build loyalty, and attract new customers and partners. |
| Specialization | * Social Media Marketing * Social Media Content Creation (Advanced) * Social Media Analytics (Advanced) * Social Media Campaign (Advanced) * Online Reputation Management * Branding Techniques (Advanced) * Paid Promotion on Social Media |
| Syllabus | CHAPTERS COVERED * Overview of Social Media Marketing * Facebook Marketing (Advanced) * Instagram Marketing (Advanced) * YouTube Marketing (Advanced) * Pinterest Marketing (Advanced) * Twitter Marketing (Advanced) * LinkedIn Marketing (Advanced) * Reddit (Advanced) * Quora (Advanced) * Social Media Content Creation (Advanced) * Social Media Content Strategy (Advanced) * Writing Advertisement Copies (Advanced) * Social Media Campaign Ideation (Advanced) * Using design tools * Paid Social Media Marketing (Advanced) |
| Mode (Online/Offline) | Online (Live Interactive Classes) |
| Duration and timing | 25 days (25 lectures) (50 hours, 2 classes of 2-hour duration/week), Hands-on Practical, 3 months Internship Facility with Live Projects included in the course package |
| Date of Commencement | Started in September 2022 | New batches will start from November 2022 |
| Intake Capacity | 10 per session | 5 students (maximum) per batch |
| Medium (English/Bengali) | English & Bengali |
| Eligibility | * 1st, 2nd , 3rd Year students of VJRC from any stream * Any External Student (minimum qualification 10+2) can apply * Must have a laptop/desktop with a standard/high-speed internet connection * Digital Marketing Professionals who requires extra tips on SMM |
| Fee Structure | * 3500/- total fee (One-time down payment) (Special concession for VJRC students available) |
| Placement / Achievement | Internship Facility for 3 months is included in the course. Successful candidates with good marks will be provided further internship from college’s end through their involvement in Radio Kolkata channel and SB Digital Academy. Reference will be provided subject to the availability of any job in the known circle based on the performance of the candidate in the class, and the completion rate of the practical assignments as well as in the final examination. |
| Link to Course Details | Click here |
| Registration Form Link | Click here |
| Programme Coordinator/ Trainer | Sayantani Banerjee Mobile: 8902006719 Email: digitalmarketing@vjrc.ac.in Email: sbdigital.contact.in@gmail.com |
| Collaborator | SB Digital Academy |
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